June 9, 2026
Cost Per Booked Meeting Is the New CAC: A CFO Playbook

The CFO is now the most important person in the room when revenue tooling gets purchased — and the metric that used to anchor every "is this working" conversation, Customer Acquisition Cost, has quietly stopped telling them what they need to know. In an AI-disrupted go-to-market motion where meeting volume is cheap, pipeline coverage is […]

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June 8, 2026
AI for Phone Sales Calls: Conversation Intelligence

For most of the last decade, "conversation intelligence" meant one thing in practice: recording Zoom calls. Every major platform built its category around the meeting bot, the video transcript, and the 45-minute discovery recap. Phone calls — the dialed, voice-only, often unscheduled conversations SDRs and AEs were still having by the dozen every day — […]

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