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Boost inclusivity in sales prospecting and objection handling with strategies from this blog. Learn how to understand your target audience, personalize communication, and leverage technology for better results. Register with Rafiki for AI-driven support in boosting inclus

Sales training has evolved considerably over the years.  In the 50s, you had sales coaching in the form of audio vinyl records and cassettes.  The 70s was the period of video-based sales coaching.  Then came the era of CRMs, which led to the downfall(almost) of sales training. Companies did not give due attention to sales […]

Guest Blog By Matt Jennings, Sales Professional. If you want to learn how to get into tech sales, you've come to the right place. Tech sales can be a fantastic career whether you are a recent college graduate or looking to make a change in your career. The tech sales industry is booming, with thousands of […]

Guest Blog By Matt Wolach, SaaS Sales Coach. Sales, specifically selling your SaaS product, is essential to ensure your business will thrive.  Or even survive. Sell, or your company will fail, and you will risk losing your business. We've all heard that sales and deal-making are the lifelines of any company. Without them, there is […]

Behind every successful organization, there is an efficient sales team.  The efficiency of a sales team is driven by how motivated the individual reps are.  Now the easiest way to motivate a sales team is by offering them earned commissions. When these commissions are tied to a quota, your sales team’s motivation is closely aligned […]

Qualifying prospects is an integral step of every sales process. However, spending too much time on just this step might not be the most productive use of your reps' time. This is where a sales methodology like MEDDIC helps.  What is the MEDDIC Sales Process? The MEDDIC sales process is based on a simple and […]

Are you one of those who always reach the end of a deal, only to see it fall through unexpectedly? In all probability, this could be because you were following the wrong sales model in your organization. There was a time when relationship-building and problem-solving models were popular. However, as time progressed, the Challenger sales […]

Following up is arguably the most critical yet painstaking part of closing any transaction. Almost always, the first interaction never results in a sale or a closed deal. On average, it takes marketers and salespeople about 8 touch-points to get a meeting with a prospect. So except for the first touch-point, all the 7 touch […]

It’s never easy to teach sales. The sheer complexity of the field and the tightly intertwined processes make it a daunting task to share knowledge. Thankfully, there are many pearls of wisdom scattered here and there, left by many successful salespeople across the globe. And all those tiny bits of knowledge have been compiled in […]